Packaging.
The most wasteful part of every product.
As a manufacturer.
I pay.
And as a consumer.
You pay.
For something that will be thrown away.
But is that a given? That packaging must/will be thrown away?
My partner, Victor Pleshev, the architect who designed the Fitz Like A Glove™ Ironing Board Cover for his mother. To help her with her ironing when she was recovering from a stroke.
Said no!
We can do better.
And we did!
There was a strip of fabric left over when the Fitz Like A Glove™ Ironing Board Cover was cut out.
It was just enough to make a pocket. To encase the Fitz Like A Glove™ Ironing Board Cover. And make it look like a handkerchief. Poking out of a pocket in a tailored suit.
The initial thinking was this pocket was to hang from a hook under your Fitz Like A Glove™ Ironing Board Cover. As a utility bag. To hold things like a spray bottle. A clothes brush.
And whatever else your imaginative mind conjures up!
Such as, a handy spot to keep safe a bottle of wine while ironing.
What we didn’t count on . . .
. . . was the number of customers who LOVE giving the Fitz Like A Glove™ Cover as a gift.
Because of the distinctive. And classy. Way it’s packed.
Wedding presents.
House warming presents.
Thank you for the wonderful weekend we just spent with you.
Gifts for sons and daughters who have just left home for their first ‘home away from home’.
Sons and daughters to elderly parents who consider this to be the safest way for an 80+ year old to keep their ironing board cover on their board.
And simply a gift from someone special. A friend. A relative. To someone special. Because they know their ‘someone special’ needs a good ironing board cover. And to them, the Fitz Like A Glove™ Ironing Board Cover is ‘the best’!
What started out as a decision to not waste remnants of fabric by using them to keep the cost of manufacturing our product down.
Turns into an easy to make decision to give as a present – an ironing board cover – that’s so elegantly packed. And perfectly presented.
The Fitz Like A Glove™ Ironing Board Cover has taken the two of us on a journey that never ceases to surprise us.
Your thoughts? Email me at the bottom of this post.
~Carol Jones, Ironing Diva❤
PS. This Ironing Diva’s iron. Ironing Board. And Fitz Like A Glove™ Ironing Board Cover. Are my gateway to leading an elegant life. There is power in the iron. The ‘Joy Of Ironing’ is far from a myth. Beautifully pressed garments. Make a statement about who you are. When you’re well pressed. And well dressed. You ooze elegance. Beautifully pressed linen. Cloth napkins. Tea towels. Pillow cases. Make your home shimmer with style.
PPS. I am not only an Ironing Diva. But as one friend says, I am ‘The Queen’ when it comes to ironing.
I Am The Purveyor Of The Tantrum Free Fitz Like A Glove™ Ironing Board Cover And Other Goodies
Made with love and care in RURAL Australia by men and women who have a disability.
It’s not for everyone.
But it’s definitely for you if you’re fussy about the cover you iron on.
And if you love to support Australian made.
And want to put something back into the community when you make a purchase.
The Fitz Like A Glove™ Ironing Board Cover cover has more than 350,000 customers in 29 countries. Because it lives up to its name. It ‘Fitz Like A Glove™’ every time you iron.
And these are the ‘Other Goodies’
Like this post? Share it with your family and friends on . . .
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Have a question? Email me at the bottom of this post.
Or phone me, Carol Jones, in rural Australia on 02 63 588 511.
Photos of my rural property are courtesy of me, Ironing Diva – who is also known as Paddock Paparazzi – and taken at sunrise every morning.
A Jacky Winter. On A Thistle. At Sunrise.
PS. And I have a fabulous newsletter ‘A Smidgen Of Gossip’. This is what a subscriber says about it. “Carol. Just had some time to read it and found that it is, as with everything you do, rather wonderful. A great read. W” You can subscribe to it by clicking this link. It’s FREE! This is not a lifetime commitment. You can Unsubscribe at any time. Don’t miss out. Click this link now!
A Magpie-lark. At Sunrise On A Cloudy Morning. Says G’day.
