Life Behind The Scenes With The Ironing Diva
Stories about how me and my partner, Victor Pleshev, created a new life out of the ashes of Paul Keating’s 1992 ‘recession we had to have’.
How did we design 7 products? And get them to market?
How did we build a worldwide business from broke?
How did we carve out a rural lifestyle that is the envy of our friends? And our customers?
How did we create a beautiful hectare of garden out of a barren paddock sitting atop an infertile rock shelf?
It wasn’t easy. But this is the business and the lifestyle that we built from scratch. The Fitz Like A Glove™ Ironing Board Cover And Other Goodies.
~Carol Jones, Ironing Diva❤
What Happens When Governments Change The Rules
In today’s bag of parcels that we took to Australia Post. There were two parcels to the United Kingdom. One to a man very dear to my heart. He’s the son of my oldest friend in Australia. I knew him before he was born. And have kept in touch with him. And his gorgeous wife. Over many years. They love their Fitz Like A Glove™ Ironing Board Cover!
The other parcel was to a fashion designer who lives in beautiful Airlie Gardens. In the Kensington part of London. It was a first order.
There was a time when I sent hundreds of parcels to the UK every year. Because the UK is the last bastion of men and women who iron everything! My parcels were mailed to some of the best houses and estates in the UK.
That all changed in 2015.