
Success. Failure. Struggle. In business. I’ve walked that walk! And built a worldwide business from broke.
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The Fitz Like A Glove™ Ironing Board Cover And Other Goodies is the hook I hang my business hat on. This accidental, rural business, is a dream come true. One of the highlights of my life. This is my journey through the roller coaster world of business. And the choices I make in how to run my dream of a lifetime.
~Carol Jones, Ironing Diva❤
Business Is A Tough Gig. Rising Above Fear.
I was reading a newsletter, The Story Of Telling, from one of my favourite business women, Bernadette Jiwa. And I was captivated by a comment in her current post. “How often do we make excuses instead of making our mark?”
The avalanche of information that now lands in the Inbox of everyone in business, whether employee, employer, or solepreneur, is overwhelming.
And much of it is contradictory.
We started this business, The Fitz Like A Glove™ Ironing Board Cover And Other Goodies, in 1994. When my partner, Victor Pleshev, and I were completely broke. Losing everything. Our home. Business. Cars. Personal possessions. In Paul Keating’s ‘recession we had to have’.
We escaped the city life for the rural life. Because the bush was the only place we could afford to live.